Meet The Billionaires Behind The Top 100 Brands Of 2017

Together they reap riches of more than $1.1 trillion, thanks to you and your favorite brands

Laurene Powell Jobs.
Фото: nyt.com
Laurene Powell Jobs.

Reach into your pocket. You’ll probably find a phone and car keys, maybe a bottle cap or receipt—things you don’t think about too often. Yet, at least one of those things has made the lucky entrepreneur who thought them up millions (if not billions) of dollars.

To help wrap your head around it, FORBES picked apart our 2017 World’s Billionaires list to find out just how many 10-figure fortunes are fueled by the top 100 brands. Yes, think Apple and Disney, but don’t forget about life’s smaller necessities: Red Bull, Netflix and Corona beer, among others. Seventy-five billionaires owe their fortunes to these beloved brands, regardless of whether they founded them.

Even more striking is their outsized wealth, proving the value of these brands. Together they sit on a $1.13 trillion throne with way more than their fair share of the billionaires’ total $7.67 trillion pot. Altogether the 75 represent 3.7% of all billionaires, but account for an impressive 14% of the total wealth.

So how did they reach these great heights? Interestingly, it wasn’t always the top companies that produced the top billionaires. Fast fashion retailer Zara is ranked 53rd among the top 100 brands but its founder Amancio Ortega has consistently ranked among the top five richest billionaires in the world in recent years. Another interesting twist involves Laurene Powell Jobs, the widow of Apple cofounder Steve jobs. While the revolutionary company is ranked No. 1 among brands, she now gets most her fortune from Disney, ranked lower at No. 8. Below, learn more about the world’s wealthiest by browsing the complete list of billionaires and net worths behind your favorite brands.

Apple (#1)

Laurene Powell Jobs, $20 billion

Google (#2)

Larry Page, $40.7 billion

Sergey Brin, $39.8 billion

Eric Schmidt, $11.1 billion

Andreas von Bechtolsheim, $4.5 billion

David Cheriton, $4.2 billion

Kavitark Ram Shriram, $2

Microsoft (#3)

Bill Gates, $86 billion

Steve Ballmer, $30 billion

Paul Allen, $19.9 billion

Charles Simonyi, $2 billion

Coca-Cola (#4)

Sol Daurella, $1.1 billion

Facebook (#5)

Mark Zuckerberg, $56 billion

Dustin Moskovitz, $10.7 billion

Toyota (#6)

Dan Friedkin, $3.6 billion

Disney (#8)

Laurene Powell Jobs, $20 billion

Samsung (#11)

Lee Kun-Hee, $15.1 billion

Jay Y. Lee, $6 billion

Hong Ra-Hee, $1.8 billion

Lee Boo-Jin, $1.6 billion

Lee Seo-Hyun, $1.5 billion

Amazon (#12)

Jeff Bezos, $72.8 billion

BMW (#14)

Stefan Quandt, $18.3 billion

Susanne Klatten, $20.4 billion

Oracle (#16)

Larry Ellison, $52.2 billion

Intel (#17)

Gordon Moore, $7.3 billion

Nike (#18)

Phil Knight, $26.2 billion

Louis Vuitton (#19)

Bernard Arnault, $41.5 billion

Walmart (#22)

S. Robson Walton, $34.1 billion

Jim Walton, $34 billion

Alice Walton, $33.8 billion

Lukas Walton, $11.3 billion

Ann Walton Kroenke, $6 billion

Christy Walton, $5.4 billion

Nancy Walton Laurie, $4.3 billion

Drayton McLane Jr., $1.9 billion

Budweiser (#25)

Jorge Paulo Lemann, $29.2 billion

Marcel Herrmann Telles, $14.8 billion

Carlos Alberto Sicupira, $12.5 billion

SAP (#27)

Hans-Werner Hector, $1.4 billion

H&M (#33)

Stefan Persson, $19.6 billion

Lottie Tham, $3.2 billion

Charlotte Soderstrom, $2.2 billion

Karl-Johan Persson, $2.1 billion

Tom Persson, $2.1 billion

L’Oreal (#34)

Liliane Bettencourt, $39.5 billion

Ford (#35)

Martha Ford, $1.5 billion

Home Depot (#39)

Bernard Marcus, $4 billion

Arthur Blank, $3.3 billion

Gucci (#44)

Francois Pinault, $15.7 billion

Starbucks (#45)

Howard Schultz, $3 billion

IKEA (#46)

Jonas Kamprad, $1 billion

Mathias Kamprad, $1 billion

Peter Kamprad, $1 billion

Hermes (#48)

Nicolas Puech, $2.3 billion

Fox (#51)

Rupert Murdoch, $13.1 billion

Ebay (#52)

Pierre Omidyar, $8 billion

Jeffrey Skoll, $4.3 billion

Meg Whitman, $2.3 billion

Zara (#53)

Amancio Ortega, $71.3 billion

Sandra Ortega Mera, $6.7 billion

Cartier (#58)

Johann Rupert, $6.1 billion

Hyundai (#71)

Chung Mong-Koo, $4.9 billion

Red Bull (#74)

Dietrich Mateschitz, $13.4 billion

FedEx (#75)

Frederick Smith, $4.3 billion

Netflix (#79)

Reed Hastings, $1.8 billion

Chanel (#80)

Alain Wertheimer, $11.8 billion

Gerard Wertheimer, $11.8 billion

Thomson Reuters (#83)

David Thomson, $27.2B

Heineken (#85)

Charlene de Carvalho-Heineken, $12.6 billion

LEGO (#86)

Kjeld Kirk Kristiansen, $21.1 billion

Subway (#87)

Peter Buck, $2.5 billion

Uniqlo (#91)

Tadashi Yanai, $15.9 billion

Corona (#95)

Maria Asuncion Aramburuzabala, $5.8 billion

Prada (#97)

Miuccia Prada, $3.2 billion

Patrizio Bertelli, $3.2 billion

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