Why are Kazakhstan’s many good policies that favour the people like Pension Reform, Registration of Citizens, and Land Reform not known, not appreciated, not understood by the people? Why are there so much unhappiness and antagonism even before the policies are implemented? Why are policies articulated grandiosely but not implemented effectively? Why is it not surprising to find many information campaigns failing to reach out and make an impact on society? How can one successfully promote the polices and services to the citizens and interest groups? How can one ensure a better communication reach?
What has Fukushima Daiichi nuclear plant, Chernobyl, Exxon Valdez, BP’s Deepwater Horizon oil, and Enron, and also potential issues in Kazakhstan have in common? These are all cases of a crisis that has happened and affected the company, country and the brand equity. The last one, potential issues in Kazakhstan, is included for the country to learn the lessons from these crisis examples
«Спектакль? Игра? Психологический эксперимент? Так или иначе вас погружают в мир глобальных финансов» - пишет авторитетное финансовое издание Financial Times. Премьера иммерсивного спектакля о деньгах £¥€$ («Ложь») – одно из главных культурных событий июня